Research

I employ both quantitative and qualitative research designs, and utilize a variety of analysis methods to answer research questions.

Below you will find a selected list of publications & presentations based on research areas. For the most current and complete list, please check out my Google Scholar or NCBI My Bibliography page. I am also committed to open access. If you find a manuscript that I have co-authored but is not available or accessible, please contact us directly and we will be happy to send you an electronic copy.

Google Scholar
NCBI My Bibliography

1) Understand factors related to cancer prevention behaviors through socio-ecological perspective.

Publications

Manganello JA, Chiang SC, Cowlin H, Kearney MD, Massey PM. HPV and COVID-19 vaccines: Social media use, confidence, and intentions among parents living in different community types in the United States. Journal of Behavioral Medicine. 2022 Jun 7:1-7. doi: 10.1007/s10865-022-00316-3

Massey PM, Togo E, Chiang SC, Klassen AC, Rose M, Manganello JA, Leader AE. Identifying HPV vaccine narrative communication needs among parents on social media. Preventive Medicine Reports. 2021;23:101488. doi: 10.1016/j.pmedr.2021.101488

Chiang SC, Abroms LC, Cleary SD, Pant I, Doherty L, Krishnan N. E-cigarettes and Smoking Cessation: A Prospective Study of a National Sample of Pregnant Smokers. BMC Public Health. 2019;19(1):964. doi:10.1186/s12889-019-7299-7

Presentations

Chiang SC, Togo E, Klassen AC, Quick H, Leader A, Manganello JA, Massey PM. Using national immunization survey data to examine parental factors associated with HPV vaccination delay in adolescents: Implications for health communication. Oral presentation at: American Public Health Association (APHA) Annual Meeting; October 24-28, 2020; Virtual.

2) Understand opportunities and challenges for using new communication technologies for health behaviors

Publications

Massey PM, Chiang SC, Rose M, Murray RM, Rockett M, Klassen AC, Manganello JA, Leader AE. Development of Personas to Communicate Narrative-Based Information about the HPV Vaccine on Twitter. Frontiers in Digital Health. 2021;3:92. doi: 10.3389/fdgth.2021.682639

Kearney MD, Chiang SC, Massey PM. The Twitter origins and evolution of the COVID-19 “plandemic” conspiracy theory. The Harvard Kennedy School (HKS) Misinformation Review. 2020;1(3). doi: 10.37016/mr-2020-42

Schindler-Ruwisch JM, Roess A, Robert RC, Napolitano MA, Chiang S. Social Support for Breastfeeding in the Era of mHealth: A Content Analysis. J Hum Lact. 2018;34(3):543–555. doi: 10.1177/0890334418773302

Presentations

Chiang SC and Abroms LC. Maximizing Reach and Efficacy with Communication Technology – Results from Quit4Baby Randomized Controlled Trial. Oral presentation delivered at: National Cancer Institute (NCI) SmokefreeText Meeting; December 7, 2016; Washington, DC.

3) Advance understanding of audience and message factors that optimize health communication success on digital media.

Publications

Coming Soon.

Presentations

Chiang SC, Guan M, Manganello JA, Hill L, Murray R, Klassen AC, Leader A, Lo W, Russell A, Massey PM. Moderating Role of Empathy in Reducing Psychological Reactance for Narrative-based HPV Vaccination Messages on Twitter. Oral presentation at: Promoting Research in Social Media and Health Symposium (PRISM); November 29-30, 2022; San Francisco, CA.

4) Develop and evaluate novel, theoretically-grounded methods, and products that make use of communication technologies.

Publications

Abroms LC, Fishman M, Vo H, Chiang SC, Somerville V, Ruggiero M, Rakhmanov L, Greenberg D. Feasibility of a Motion-Activated Videogame for Substance Use Disorder Relapse Prevention in Youth: A Pilot Randomized Trial. JMIR Serious Games. 2019;7(2):e11716. doi: 10.2196/11716

Abroms LC, Johnson PR, Leavitt LE, Cleary SD, Bushar J, Brandon TH, Chiang SC. A Randomized Trial of a Text-Messaging Program to Promote Smoking Cessation in Pregnant Women. Am J Prev Med. 2017;53(6):781-790. doi:10.1016/j.amepre.2017.08.002.

Abroms LC, Chiang SC, Macherelli L, Leavitt L, Montgomery M. Assessing the National Cancer Institute’s SmokefreeMOM Text-Messaging Program for Pregnant Smokers: Pilot Randomized Trial. J Med Internet Res. 2017;19(10):e333. doi:10.2196/jmir.8411.

Presentations

Chiang SC, Rasulnia, BB, Kuwabara, SA. Enhancing Decision-making During A Public Health Emergency: Use of Machine Learning to Process Unstructured Data. Oral presentation delivered at: HHS Innovation day; June 12, 2019; Washington, DC. Available: https://youtu.be/IGcltuZAHqo 1:40-7:13.

Chiang SC, Byram ME, Rasulnia BB, Kuwabara SA. Development and Initial Implementation of an Innovative Emergency Responder Information System: the DeployCDC Website. Poster presented at: American Public Health Association (APHA) Annual Meeting; November 12, 2018; San Diego, CA.

5) Public Health Preparedness

Publications

Chiang SC, Fisher HH, Bridwell ME, Rasulnia BB, Kuwabara SA. Motivators of Continued Participation in Public Health Emergency Response Among Federal Public Health Workers: A Qualitative Study. Health Secur. 2021; 19(4):386-392. doi: 10.1089/hs.2020.0165

Chiang SC, Fisher HH, Bridwell ME, Trigoso SM, Rasulnia BB, Kuwabara SA. Applying the Ready, Willing, and Able Framework to Assess Agency Public Health Emergency Preparedness: The CDC Perspective. Health Secur. 2020;18(2):75–82. doi:10.1089/hs.2019.0090

Presentations

Fisher HH, Chiang SC, Kuwabara SA. Monitoring and Evaluation of Emergency Response Operations Through the Lens of Risk Management. Poster presented at: NACCHO Preparedness Summit; April 18, 2018; Atlanta, GA.

Fisher HH, Yaemsiri S, Chiang SC, Bridwell M. Monitoring Trends in CDC Preparedness and Capacity Development to Inform Agency Readiness: From Hurricane Katrina to Zika. Poster presented at: NACCHO Preparedness Summit; April 18, 2018; Atlanta, GA.